Kimand 42.000+ others purchased
$270 cheaper than the original
Deep pigmented color
Smudge-resistant & waterproof
Lasts up to 12 hours
Easy peel-off application
SIZESOLD OUT
Shipped today Free shipping to US
Selling out fast
Due to high demand, limited quantities available
Try it with zero risk. If the colour does not stay put the way we promise, message us within 30 days and we send your money back*
Loved by 100.000+ happy lips
One product, two ways to wear it: cover the whole lip for full colour, or trace the lip line for a precise liner.
There is a reason this one keeps selling out.
100% safe, vegan, cruelty free, sulfate free, and paraben free.
Absolutely. Lay the stain down first, add a plumper on top if you want more volume, then finish with a gloss for shine.
Yes. The formula is made to sit comfortably on the lips all day, and it is dermatologically tested.
Vegan · Cruelty free · Sulfate free · Paraben free
Up to 12 hours of wear. It will not lift while you eat or drink, and you can layer gloss over the top any time you want a shinier finish.
Add the full INCI list for your own formula here, exactly as it appears on the product packaging.
Shipping is free worldwide. While the sale is running dispatch takes a little longer than usual, but every order leaves our warehouse within 24-48 hours. Delivery then takes roughly 5-7 business days depending on where you are.
We ship to every country available at checkout, a handful of islands aside. Standard tracked international shipping is included at no extra cost, and a faster insured option is available for a small fee.
Returns
Returns must be postmarked within fourteen (14) days of delivery, unused and in their original packaging. See our return policy for the full details.
I collect make-up the way other people collect shoes, and I have genuinely never found a lip product like this one. It gives that fresh, just-bitten tint without drying anything out or fading into a patchy mess by lunchtime. This is the new benchmark for me. It lives in my bag now.
The longer you leave it on, the deeper the colour goes, which I did not expect. I wore it to a long lunch event, layered the plumper over the top, and it was still perfect hours later. Two people asked me what I was wearing. It really does go the distance.
I put it on right before a pizza turned up and fully expected to eat it all off. It did not budge. Hours later, still there, still even. I have stopped bothering to reapply anything at this point.
Lipstick has never worked for me. I tried living on liner and balm instead, but the liner always went dry and flaky after an hour and I would end up wiping the whole lot off. This is the first thing I have worn that still looks good at the end of the day.
The before and after clips are everywhere right now, and once you see the colour peel back you understand why. It is the kind of result that is hard to scroll past.
Smudge-proof
Lasts 12 hours
It took years of reformulating to land here: smudge-resistant, waterproof, and a shade range that reads natural on the lip. Made with ingredients we are happy to list, and vegan, sulfate free, paraben free and cruelty free throughout.
100% safe
Vegan
On your full lips or just the lip line
Let it set, then peel or gently rub it away.
A deep, even stain that stays where you put it.
| Feature | 
|
Others | Lip stick |
|---|---|---|---|
| Deep color | |||
| Smudge-resistant | |||
| Waterproof | |||
| Lasts 12 hours | |||
| Vegan |
Paint it onto your lips or lip line, leave it to set for 15-20 minutes, then peel or gently rub the film away. The stain stays behind.
Up to 12 hours. It will not lift while you eat or drink, and you can add gloss over the top whenever you want a shinier finish.
Yes. The formula is vegan, cruelty free, sulfate free and paraben free, and it is made to sit comfortably on the lips all day.
In most cases, yes. Everything we make is formulated for all skin types, free from harsh chemicals and dermatologically tested. If your skin reacts easily, run a small patch test first.
Absolutely. Lay the stain down first, add a plumper on top if you want more volume, then finish with a gloss for shine.
Free worldwide shipping to 65+ countries. Check our shipping policy for your country and its usual delivery window.
Returns must be postmarked within fourteen (14) days of delivery, unused and in their original packaging. See our return policy for the full details.
No. The price you see at checkout is the price you pay, with no extra charges waiting for you at delivery.
Peel it back and the colour is already there, deep and even
Join everyone who gave up on smudgy lipstick for good
Vegan formula with skin-nourishing ingredients
